Apple has decided to go even further with its free one-year Apple TV + promotion, extend it until July 2021. If you activated the promotion when you bought a new Apple device since September 2019, you will finally have 21 months of promotion in total.
This is the second time that Apple has extended this free period
Almost two years of Apple TV + free for loyal users
If you are in this free period you have nothing to do, this new extension will be applied to you automatically. You will surely receive an email in the next two weeks to let you know. You can still see its status in the “ Subscriptions ” section in your Apple ID preferences. You can see it in Settings> Your Name on an iPhone or iPad, or in System Preferences> Apple ID on a Mac.
The reasons for this new extension can be multiple and depend on the usage statistics that Apple may have of TV + subscribers. Maybe by July 2021 we’ll have a big first in the catalog (I’m looking at you, Foundation), and in Cupertino they want to hook to all of us who are on promotion to motivate us to pay later. Whatever their reasons, it is appreciated that in times of pandemic and confinement, they make this gesture.