Apple invests $ 3.6 billion in collaboration with Kia Motorsaccording to the South Korean daily DongA Ilbo. The information, gathered by Bloomberg, indicates that the deal will bring production of the Apple car to Kia’s facilities in Georgia, United States. And they even set a date for the signing of the agreement between the two companies: February 17.
100,000 Apple cars per year by 2024
The idea of the two companies is to manufacture 100,000 vehicles per year in the state plant and start production in 2024. So far, all the novelties added by this publication, which are not uncommon. The truth is that in the last few weeks there has been several news about this, which leads us to indicate that something is moving.
Hyundai, the conglomerate to which Kia Motors belongs, issued a press release earlier this year referring to its relationship with Apple, to correct it shortly after removing the mention of the tech giant. And we see how little by little the same data is repeated in different ways: Hyundai, its subsidiary Kia, 100,000 units per year, 2024 as the start date.
Other information indicates that Apple will use Hyundai’s electric platform for its vehicle, internal reluctance at Hyundai of the collaboration with Apple and the continuous recruitment of new specialists in the automotive sector. A volume of news that undoubtedly indicates an acceleration of the Titan project.
Everything indicates that the major objectives of this decade for Apple are two in number: augmented reality and automotive. From rumors it looks like in the first five years we will see augmented reality glasses and in the second there will be the Apple vehicle.
