The newest big thing on Twitch is literally a total slumber party. According to new estimates shared with Polygon by StreamElements, a leading analytics service that worked with a company called Rainmaker.gg to compute platform statistics, Twitch viewers watched over 2 million hours of sleep streams in March.
The streams have seen a huge increase in viewership not least thanks to the popularity of Ludwig Ahgren, which reached up to 1.5 million hours, watched on Twitch. Ahgren is currently in the middle of a “sub-athon “ For each subscription he receives, he extends the length of his stream by 10 seconds. It has currently been streaming for 26 days without a break in the marathon, streaming through the night every time. Watching him sleep was a particularly popular part of the stream, where Ahgren garnered up to 65,400 live viewers at one point, which surprised himself. “I fell asleep on the stream last night and became the most watched streamer on Twitch.” he tweeted on March 15th. “What the hell is that anyway?”
While Ahgren’s streams have been popular lately, he’s not the first to broadcast streams while in deep sleep. Another streamer, Mizkif, sent himself to sleep and reached an audience of up to 500,000 hours. Others are even “Sleep influencersAnd made up to $ 16,000 in a single month by hosting trancelike livestreams of their slumber.
The streams are pretty much what they sound like. You see a person sleeping on a bed. Sometimes they move, but mostly you see the person lying there.
That might sound boring in theory, but Ahgren’s Stream isn’t quite dead. While he is dozing in his double buggy bed, presenters will step in for him and chat by voice all night. They discuss and share their thoughts on random things like the Persona series or why “Blitz actually” Not Hit the Same Place twice while playing an endless stream of videos.
Videos are selected by chat and contain literally anything as long as they don’t break the Twitch rules – some examples include parody Minecraft Videos, anime-inspired music videos, and clips from movies and TV shows. Every now and then the mods themselves stream games like One also.
And if something happens on Ahgren’s side – e.g. B. he wakes up – the chat is absolutely banan. When it rustles, people immediately start spamming a Pepe emoticon that features a controversial green frog staring intensely and messages like “Jammies” as people sometimes get a better look at Ahgren’s pajamas. A Clip of him waking up has more than 188,000 views on Twitch. People will also comment if he changes position at all, although for the most part he tends to sleep on his back.
The entire production almost feels like a childhood slumber party. You stay up late. The conversation is slow. It just plays random things in the background – maybe it’s a movie or maybe it’s infomercials, but what’s playing doesn’t really matter that much. It’s more about just hanging out. The streams have become an intimate way to feel connected while everyone is stuck at home alone during the pandemic.
