As introduced in 2018, many bet on the success of GTV. And that for many of Instagram is giving it extra value in a format that is widely appreciated by users of social media networks, such as video, despite the diversity of its content.
But in reality, the rates of social media acquisition were not what was expected on paper, so Instagram decided remove the application feed icon
As reported by TechCrunch, Facebook, the owner of Instagram, claims that users find IGTV content more often through the content of their feeds, in the IGTV independent app and Check the tab
Instagram removes the IGTV brand of the app
According to a Facebook spokesperson, the idea is to keep the Instagram feed as clean as possible for users. So do not hesitate to remove any material where necessary and provide compatibility for those most commonly used as is the case with "News"
We always try to keep Instagram as simple as possible, so we remove this icon based on these lessons and comments from our community.
However, this may be the first sample of what will come out of the IGTV feature on Instagram. In general, the independent IGTV app has had very little adoption among Instagram users. For over one billion Instagram users, only 7 million downloaded the IGTV program
Personally, I was never attracted to this method. While these are pure videos, I prefer to see the "News" content. And in the case of just looking for videos I prefer the traditional YouTube, albeit recently tested TikTok. Will this route disappear? Share a comment!
