Xbox Game Pass, that friend who wants good things in independent studios

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Xbox Game Pass, that friend who wants good things in independent studios

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Since the launch of the Xbox Game Pass, many have been alarmed about the potential danger such a subscription service could pose to independent studios.
However, when we interview the affected developers, they seem more likely to agree with Game Pass.

Additionally, this week the Twinfinite site decided to interview one of those independent studios that signed an agreement with Microsoft.

REPLACED: The Independent Studio Game Pass … not the slightest inconvenience

Among the games presented by Xbox during the last edition of E3, REPLACED from Sad Cat Studios particularly caught our attention. This retro-futuristic action / platform game in 2.5D with a particularly neat look should land on the Xbox Game pass day one in the course of 2022. Studio co-founder Igor Gritsay delivers son Feeling :

“For us, the most important point of our partnership with Microsoft is thatthey take care of independent. Unless, Ah Well, there would be fewer games across all platforms. They really give the little studios a chance to produce something and they do the marketing aspect for the public. I would say that about the studios independent I cannot find the slightest inconvenience (to partner with Microsoft) because they offer both funding and marketing reach. “

And with more than 18 million subscribers, the Game pass enables independent studios to reach visibility and unexpected numbers of potential customers for small structures with a very limited marketing budget.

Discover, test, like, buy …

The co-founder often brings up one point underestimated:

“The Game Pass allows more people to experience and actually play the game!

And then many players find themselves in the situation where they see a game that they are Interested in a store (without being able to test it), which costs 30, 60 or even more, then they put it on their wish-list and then forget about it, while with Game Pass all you have to do is press a click and install. ”

Yes, it’s cool to have access to new games every month, but what’s even better is the ability to try out the games that interest you right before you decide to buy. Because it’s very nice to create a gameplay video, trailer, or even a walkthrough to get an idea, but with the controller in hand it’s still something else.

It’s a winner with the Game Pass

Igor Gritsay, while very enthusiastic, also does not hesitate to point a finger at what could possibly be a point Negative:

“It is possible that subscribers will be overwhelmed by the amount of games available and therefore each game will receive less attention. But there is also an opportunity for these games to shine. In other situations, they could be drowned out by thousands of other games.

Game Pass enables us and many other developers to offer our project to the players directly. Also, I heard Game Pass is increasing sales too, but we’ll see! To sum up this situation, It’s a win-win situation for us. “

A unique opportunity in the video game industry

This testimonial complements the many examples from developers who say they are completely satisfied with their agreements with Xbox. With such an agreement, Microsoft simply offers everything this type of studio needs: the financial security and visibility. the Game pass looks more like a unique opportunity for independents than a danger.

Article written by Alfred LaMeche

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