IPhone 13 is already more popular than iPhone 12 in various markets!
IPhone 13 sales continue to improve for Apple, despite declining tech industry revenues, typically due to tight supplies. A few months after the launch of the device, Europe has become a high growth market for the company, whose participation increased compared to other competitors.
This last quarter Apple’s penetration in Europe was higher than in the United States. Although in the latter, those of Cupertino managed to regain the second place of participation, ahead of Xiaomi. However, Counterpoint predicts that vacation months could dramatically increase income from Apple and Europe.
Apple sales continue to grow in Europe
IPhone sales are growing in Europe according to Counterpoint.
In this third quarter of 2021, Counterpoint claims that Apple had a 22.1% share of total sales, up from 17.6% in the same period of 2020. The research firm claims that is Growth of 24% year-on-year and 5% quarter-on-quarter.
Above Apple, Samsung remains the best performing supplier by number of phones sold, although it also faced shortage issues. For the same period, it had a sales share of 30.4%, compared to 35.8% in the third quarter of 2020. Either a 16% year-over-year decline and a 6% quarter-over-quarter decline.
At the World level, Apple continued to dominate with the iPhone taking three quarters of all smartphone revenue in the second quarter of 2021. And, that success appears to be continuing, with new research predicting a record fourth quarter in Europe, based on a global chip shortage. Since then, compared to iPhone 12, iPhone 13 is more popular.
Related topics: iPhone
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