With three billion people actively playing today and fueled by a new generation immersed in the joys of interactive entertainment, gaming is now the largest and fastest growing form of entertainment. Today, Microsoft Corp. announced its intention to acquire Activision Blizzard Inc.. It is a leading game developer and publisher of interactive entertainment content. This acquisition will accelerate the growth of Microsoft’s gaming business across mobile, PC, console and cloud. Plus, it will provide new building blocks for the “metaverse,” according to the company itself.
When the deal closes, Microsoft will become the world’s third-largest games company by revenue. It will only be behind Tencent and Sony. The planned acquisition includes iconic franchises from Activision, Blizzard and King studios. There are names as recognizable as “Warcraft », “Diablo”, “Monitoring”, “Call of Duty“O”candy Crush”. As well as global eSports activities through Major League Gaming. The company has studios around the world with nearly 10,000 employees.
“Gaming is the fastest growing and most exciting entertainment category on any platform today and will play a key role in the development of metaverse platforms”, He said Satya Nadella, chairman and CEO of Microsoft. “We are investing deeply in world-class content, community and cloud to usher in a new era of gaming. An era that puts players and creators first and makes gaming safe, inclusive and accessible to everyone.”.
About the Author
I’ve traveled to worlds you’d never believe, ended up with enemies that elude all mysticism. I felt my pulse quicken with each battle, and the sigh of someone who knows they will have to get back up. There’s always a villain waiting and an adventure around the corner.
