There is no doubt that FromSoftware’s latest game is quite a phenomenon. The infamous difficulty that characterizes ‘Souls-type’ games did not scare players off, as Elden Ring It is a success that has already reached 12 million copies sold worldwide. It took him less than three weeks to reach this important number, comparable to that reached by such popular franchise titles as Call of Duty. In Europe it is already considered the “most successful new intellectual property” since the launch of Tom Clancy’s The Division in 2016.
We recommend you read our review of this title so that they understand what their popularity is due to.
The official statement in which Bandai Namco and FromSofware celebrate the success of Elden Ring clarifies that more than a million of the copies sold belong to Japan. Its director, Hidetaka Miyazaki, thanked players for their support and explained that the game is based on “a mythological story written by George RR Martin.” This clarifies a little more what was the contribution of the author of Game of Thrones.
For his part, Yasuo Miyakawa – president and CEO of Bandai Namco Entertainment – says that “efforts will continue to expand this brand beyond the game and into everyone’s daily life.” The statement also says that we can “expect more than Elden Ring as an intellectual property.
This means that the company wants to do something else with the name Elden Ring to capitalize on your success. Some have speculated that it could be a series or movie. Others, perhaps more sensible, are considering a line of action figures and other products. Whatever it is, these plans to expand intellectual property are surely at a very early stage.
Source: official statement