The latest from Instagram? traceability

news hardware The latest from Instagram? traceability

We already touched on this topic when we informed you about the arrival of Reactions on WhatsApp: chat applications and social networks are waging a merciless war. But we also have to see that they are struggling to find their economic model as not all posts are reporting the same thing to the platforms. In that order, algorithmic feeds that automatically highlight content have grown in popularity to find profitability on the developers’ side… But not on the users’ side.

Instagram is returning to a chronological feed

The introduction of an algorithmic feed didn’t please the Instagram community so much that today the platform announces the launch of a new post feed. The latter can now be personalized according to two criteria. The first is “Followings”, which allows you to find the publications of the people you really follow on the platform in chronological order. A good step back, then, to appease users’ anger.

The second is “Favorites”. It allows you to favorite up to 50 accounts and their posts will naturally be more prominent in your classic feed. The “Favorites” feed is restricted to these prominent accounts and is completely private. If you have a shameful passion for a cute animal’s profile on the site (we recommend the adorable hedgehogs) then you can keep it to yourself.

The monetization doesn’t stop

Don’t imagine that Instagram is done with recommendations. Adam Mosseri, the patron saint of the platform at Meta, clarifies that recommendations will always appear in every feed. And that these will be more and more present after this initial start-up phase.

This change is currently being gradually rolled out to Instagram’s servers. You will therefore have to wait a few days for your application to offer you this choice at the top left of its interface, next to its logo.