Amazon, like WhatsApp at the time, was the first to access the market for smart speakers and the list of Echo speakers in 2014, allowing it to become a market leader, a leader. a market that continues to dominate and will do so for years to come.
Recent statistics released by eMarketer suggest that Amazon's current share in the United States is 72.9%, which represents a 2% increase compared to 2018. This figure should drop in 2019 to 69.7% by 2020 and reach 68.2% by 2021, as new market options start to gain popularity and popularity.
Amazon, one year more, comes first on the list at double the amount that Google has, 31.1% at the end of 2019. While Amazon's share is projected to decline in 2020 and 2021, Google's share is expected to exceed 31.7% by 2020 and 32% by 2021.
The rest of the market share is distributed, up to 100%, by 2019 it was 17.9%, a share that would increase to 18.4% by 2020 until 18.8% by 2021. Within this phase, we get both The Apple HomePod, like the Harmon Kardon and Sonos One speakers.
According to Victoria Petrock, lead analyst at eMarketer:
Ever since Amazon first launched the Echo, it has created a profit available in the US. and continues to overcome the challenges of its top competitors.
Previously we had expected Google and Apple to do more forays in this market, but Amazon has always been aggressive. Providing inexpensive devices and improving the Alexa capabilities, the company has maintained Echo's appeal
The market for smart speakers in the United States, will grow to 83.1 million users, 13.7% over the previous year, which is likely to decline by 2021.