A few days ago, Apple updated its website and released a press release announcing its new iPad Pro and the next generation of Apple TV. There were a lot of rumors about the arrival of these products and finally they arrived with the main change of the introduction of the M2 chip in the iPad Pro, as well as the arrival of a new design closer to the Pro model than the standard model. However, Apple also took the opportunity to increase the official price of iPad Air and iPad mini with increases of more than 10%.
iPad Air and iPad mini are now more expensive than a week ago
The novelties introduced by Apple last week they did not include the iPad Air and iPad mini in any way. Recall that these devices were launched in March 2022 (iPad Air) and in September 2021 (iPad mini). Although the mini-model called for an update, the big change introduced over a year ago was enough to keep the generation as it is.
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However, despite the lack of new hardware in this new series of releases, Apple decided to increase the price of the iPad Air and the iPad mini taking advantage of the update from the Apple Store Online. These are two unexpected downloads, but they will be noticed:
- The iPad Air starts at 769 dollars, a little over 13% increase. Its previous price started at 679 dollars.
- The iPad mini increases its price by 19% from 649, against 549 dollars from previously.
According to analysts, these price increases are linked to the rise in inflation and the devaluation of the euro that has been observed for several months. In fact, we see how rise in power of the iPad mini is more significant. This is because it has been in the market longer and the current state of the markets.
