It’s a fact, Tim Cook has confirmed that he is facing great challenges to meet the high user demand for the iPhone 14 Pro, despite this he is proud of the performance of his company.
Apple continues to set a record in every fiscal quarter it presents, the fourth quarter report just happened. What worries the CEO of AppleTim Cook the challenge of meeting demand for one of the most anticipated iPhonesiPhone 14 Pro. A few days ago we reported that the iPhone 14 Plus did not have the expected demand, which is perhaps natural since it is a new model and has been taken over to let the mini model behind him, and now he comes across the Pro Model. TrendForce reported that Apple itself was surprised by demand expectations.
Big challenges to satisfy avid iPhone 14 Pro users
In an interview with CNBC’s Steve Kovach, Tim Cook spoke about the latest supply and demand developments for his iPhone. clarified, the iPhone 14 Pro and Pro Max is limited and has been since its first day of release. Is it so try to get the best supply possible so that the request can be satisfied in both models. CNBC was already predicting record earnings.
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Cook called smartphone sales strong even as competition struggles with falling demand. He thinks a good chunk of iPhone buyers just got an Android device. On the other hand, there is an unknown for analysts concerning Apple customers. Did they trade in their iPhone for a more expensive model? Higher sales are estimated in fiscal year 2023.
iPhone revenue expectations narrowly missed
During the fourth quarter, Apple missed the revenue target. It should be noted that a few days of iPhone 14 sales during this period were included in the final results. Speaking of year-over-year numbers, those in Cupertino increased their income by 10% and in general income for the quarter, they increased by 8%.
Users, even the most basic, prefer the iPhone 14 Pro.
Tim Cook attributes the latter to exchange rates above 600 basis points. Finally, he was proud of his company’s performance and the fact that it is aware of industry trends. This last point dedicated to the competition which did not have the figures reached by Apple.
Apple is one of the strongest and most powerful companies both in monetary matters and in the market and preferences. They won’t have any short-term issues, however, the next year will be big for the iPhone. Will the Lightning port be changed to leave it in the past, will potential customers be convinced to buy it?
