Huawei complicates the launch of the Vision Pro in China!
With the presentation of the Vision Pro, Apple added several successes that impacted its stock price and led it to reclaim the most valuable corporate position in the world. On the side of the followers of the firm, the expectations are also positive. However, Apple faces a problem with its new mixed reality device.
Apple could be forced to rename Vision Pro in China unless it reaches an agreement with Huawei, which already owns the “Vision Pro” brand in the country. According to a post seen on MyDrivers, the trademark was originally granted to Huawei on May 16, 2019 and gives the company exclusive rights to use it in China from November 28, 2021 to November 27, 2031. But how? happened to Apple?
Will Apple keep the Vision Pro name?
It wouldn’t be the first time Apple has had to pay a Chinese company to use a product’s name, as it did in 2012 when paid Proview Technology $60 million for “iPad” trademark rights in China. With Huawei, you may face a much bigger negotiation. The Asian company has been using the brand in China for some time on televisions and glasses. clever.
Apple introduced its augmented reality and virtual reality glasses with many spectacular features. They have eye controls, motion controls, and support with voice commands. Also, they will hit the market with native apps like FaceTime, Messages, and Safari. They will even allow you to watch movies and series, which Apple is already developing, and to feel a very immersive experience while browsing the applications. They have an R1 chip and an M2 chip, and a biometric system called Optical ID that will scan the iris of the user’s eyes.
Of course, with the announcement of the Availability of Vision Pro in 2024 and first in the United States, those of Cupertino are still in time to settle the details regarding the launch.
