We know that Spotify is about to step up a notch in the competition of Apple Music by introducing its hi-fi plan, but it seems that it will not be the ceiling of the war for the streaming of songs. There are those who believe there’s still room for more rivals, and the one coming isn’t exactly small.
At TechCrunch TikTok Music reveal confirmed, and its name is already self-descriptive. The vertical video social network introduced its new paid service to listen to songs, for now in Brazil and Indonesia to take the first steps.
An attempt to break into music streaming
TikTok has deals with most major distributors: Sony, Universal, and Warner. The objective will be to be able to identify the songs of the most viral videos on the platform and to offer recommended songs related to the songs that you identify.
There will also be integration with song lyrics and the ability to create shared playlists with other users. It will also allow us to download the songs so that we can listen to them offline. It will be a purely mobile experience, centered where TikTok has succeeded.
The prices are very similar to those of the quotas of the rest of the music services in Brazil, around 20 reais per month. Therefore, if we are thinking of a m ore international launch, we should consider 9.99 or 10.99 dollars per month. In other words, the price is that of a complete service of streaming
We will see if in these first two countries, Brazil and Indonesia, something is achieved. A TikTok spokesperson said it “has nothing to describe yet” regarding the launch of the service in the US and other countries, so we’ll have to be patient to see it.
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