Those from Cupertino shared for the first time interesting figures related to the activities of the Apple Card, one of the best in the United States according to its customers
For the first time in its short history, Apple has shared the figures related to the Apple Card for exclusive use in the United States. The credit card has more than 12 million users, 30% of whom use the card permanently and have two or more payments per month. Let’s look at the most interesting statistics on the Cupertino map.
Great acceptance, sharing Apple Card is a good strategy
According to the release, more than a million users share the map using the Family Sharing feature. More specifically, 600,000 users are configured as co-owners. Remember that this card was launched in 2019 in partnership with the firm Goldman Sachs.
The experience is convenient and simple, with no hidden fees and a daily cashback system. Last year alone, its customers generated over $1 billion in the Daily Cash system..
Jennifer Bailey, vice president of Apple Pay and Apple Wallet, expressed her enthusiasm for continued innovation and the investment made with Apple Card to make healthy financial decisions. For his part, Bill Johnson, Managing Director of Business Partnerships in Platform Solutions at Goldman Sachs, expressed his commitment to continuing to provide an excellent experience for Apple Card customers.
Apple Card features attractive to the American public
Users have the option of having a savings accounta feature already reached more than 10 billion dollars. It is very common for users to use their daily money on savings accounts, Apple has the honor to comment that two-thirds of users deposit their extra funds from a linked bank account, thus providing them with the necessary support to help them save for the future. Its yield is 4.50% annually from January 2024.
Thanks to the interest estimation tool, Apple Card users can estimate their potential interest in real time make decisions before making your payments. These payments take place at the end of the month, those from Cupertino emphasize that the Apple Card is a tool that allows users to better understand their bill.
In 2023 for 3 years in a row, Apple Card was named the best co-branded credit card for customer satisfaction by JD Power. Part of the U.S. Credit Card Satisfaction Study. Customer experiences and the card issuer are evaluated, so Apple and Goldman Sachs are in the best condition.
It remains to be seen whether this is a grand alliance since Goldman Sachs is reportedly seeking to end the association due to the significant losses that the banking entity suffered in recent months regarding consumer companies.