More than a decade after the death of Steve Jobs, we continue to discover aspects and anecdotes about his life. The book The Whole Earth Catalog helped the tech community in the 60s to create what we have today. Known as Google, 35 years since the arrival of Google influenced the life of Steve Jobs and became the essence of creating the world’s first social network.
What book is The Whole Earth Catalog and what is its relationship to Steve Jobs?
In the 60s and 70s in the United States, around ten million people lived in hippie communes. In a time when there was no Internetthe only access to useful information was through libraries.
Based on this, a writer named Stewart Brand decided to write a manual on all things
The catalog of all the earth It directly summarized everything that was necessary for survival and human development. We therefore consider Google before Google existed.
The authorStewart Brand, met Steve Jobs when he was just 19 of age. Since then Their friendship was very close.so much so that it had a direct impact on Apple products.
The objective of Stewart Brand aimed to empower the world through The catalog of all the earth. And the goal of Steve Jobs aimed to empower people by ensuring that every office had a computer..
The origin of Stay Hungry, Stay Stupid
You will have seen the phrase hundreds of times Stay Hungry Stay Foolish. Popularized after its famous speech of the year 2005 at Stanford University few people know that the origin of the expression is in the book The catalog of all the earth.
Concretely appears in the October 1974 issue. Because yes, The catalog of all the earth It was a great success and went through numerous editions. In this one in particularon the last page, we find the famous sentence Stay Hungry Stay Foolish next to a photo of a road.
And why a road? According to Stewart Brand, the feeling of a hitchhiker It’s one of the freest states of mind there is. You’re always a little hungry and you know you’re stupid.
This is how the first social network was born
As we have seen The relationship between Steve Jobs and Stewart Brand was very special throughout his entire life. And obviously, Stewart Brand was one of the first people in the world to own a personal computer.
It is from there that content The catalog of all the earth transforms into digital. The Well was the name chosen. In the 90s almost no one used the Internet. Of course whoever used it knew that The well was the place to enter if you were looking for an interesting conversation.
In The Well, you found hackers, hippies, writers… speaking about technology, politics and even more transcendental topics such as the meaning of life. And that’s why this is why The Well is considered the first social network in the world. People knew each other from a distance, without knowing if we were white, black, man or woman. Also take into account the social context of this time in the United States in the midst of the struggle for equality.
Would you like to see the specimens for yourself? of The catalog of all the earth? Many of them they are scanned on Wholeearth.info including the one from October 1974 where Stay Hungry, Stay Stupid appears.
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