After many rumors, it is now a reality. Apple presented its own artificial intelligence platform, called Apple Intelligencewhich will arrive on both the iPhone, iPad and Mac. In principle, Apple’s AI includes some very interesting features, including a complete overhaul of Siri.
Apple thus joins the industry trend, artificial intelligence, and one of Apple’s biggest rivals in the mobile market, Samsung, also launched its own AI platform in early 2024, Galaxy AI. It is on this ground that it will take place the next big battle between Apple and Samsungso let’s look at what both AI platforms can do and how they currently differ.
Apple Intelligence vs. Galaxy AI: Artificial Intelligence is the Next Frontier
We must remember that Apple Intelligence and Galaxy AI only recently debuted; In fact, technically Apple’s AI is not available to the general public, since the final version of iOS 18 has not yet been released (only the beta version for developers), so we expect that that the two artificial intelligence platforms add even more functions and possibilities. over time.
Apple has focused on certain key aspects of this first version of its artificial intelligence: first, Apple AI runs locally on the device wherever possible, maintaining the confidentiality of user data and activities. Second, Apple has implemented some generative AI-based features, both for image creation and emoji creation.
Additionally, Apple has completely redesigned Siri, promising a much smarter assistant whose responses are context-based, and which even can access ChatGPT for more information and other answers via the OpenAI chatbot, without using an OpenAI account.
With these functions, Apple stands up to Samsung which launched its own Galaxy AI full of artificial intelligence functions, which provide greater ease of communication and execution of daily tasks, to be more productive. Let’s see what are the AI features offered by Apple and Samsung
Here’s what Apple Intelligence can do: better Siri, image generation and more
A completely renewed and smarter Siri. Apple guarantees that its AI, Apple Intelligence, analyzes and understands everything that happens on the iPhone (or iPad or Mac). This allows Siri to understand our questions much better. For example, by asking “when is my mother’s flight arriving?” you can scan the email to find the answer. We can also ask you to send us an email with the photos we took on Saturday in the park, and you will understand the order.
Siri can also perform actions based on context. For example, during the WWDC 2024 presentation, the presenter asked Siri about the weather in a mountainous region, and shortly after asked her to create an activity “over there”, without mentioning the location, and Siri understood that he was referring to the region where I was. spoke previously. Siri can even understand what we’re saying when we make a mistake and correct us mid-sentence.
Generating images and emojis. Or rather, Genmojis, since this is the name that Apple has given to a new tool that allows you to create emojis via text prompts, for example: “a smiling and relaxed face, with slices of cucumber on the eyes” , as we can say. seen in the previous example. Additionally, Apple’s AI can also generate images, even based on real photos of people, if we want. According to Apple, this allows you, for example, to create a personalized image to congratulate someone on their birthday.
AI Image Editing Tools. Apple has also implemented new ways to edit our photos, including allowing people and objects to be removed from images and space to be filled using generative artificial intelligence. Similar to Google’s magic eraser, but reinvented by Apple. In addition, Apple has also improved memories in photos, allowing us to better understand what is happening in each image and when we took this photo or video.
Call transcription and text correction. Apple also implemented the ability to record calls from the Phone app, then transcribe them later in the Notes app, and even summarize the text. Of course, the iPhone will notify everyone in a call that a recording has started. On the other hand, Apple Intelligence can also make text and writing corrections, including the ability to change the tone of a message or email. This feature will be available in the Mail and Notes apps.
Better notifications. Apple’s AI can also summarize the most important or highest priority notifications, as well as summarize messages and emails to read only what is most important or relevant.
Here’s what Galaxy AI can do: call translation, AI image editing and smart search
Real-time call translation. When Samsung launched Galaxy AI in January this year, one of the most surprising functions was the ability to translate calls in real time, it is not even necessary that the person we are talking to also owns a Samsung mobile . When we communicate with someone who speaks another language, the mobile phone translates what we say and speaks to our interlocutor in their language, while we can listen to the translation of what they say to us or read it on the smartphone screen.
Integrated translation in messaging apps. Samsung has also integrated AI translation features into apps like WhatsApp and Instagram, allowing us to communicate much easier and faster with people in other languages through these chats.
In addition to a translator, Galaxy AI is also an interpreter. In the event that we want to speak in person with someone who does not speak our language, Galaxy AI has an interpreter mode that transcribes everything we say in a split-screen interface: on one half we read in Spanish what that he tells us, and on the other hand, our interlocutor will read what we said in his language. Additionally, this feature does not require an Internet connection to work.
Image editing with artificial intelligence. Samsung has been integrating a “magic eraser” into the Gallery app for several years, but with Galaxy AI, this tool offers even better results. Galaxy AI can remove desired objects from a photo, and we can even create the background of an image using generative AI, or crop a subject from a photo to change its size and location in the scene.
Text summary and audio transcription. Galaxy AI can transcribe a voice recording and summarize it to present the most important points, which can be very useful when recording a class, lecture or interview. You can also summarize articles and web pages.
Much smarter and more flexible searches with Rodea to search. Although Circle to search is a function created by Google, Samsung was the first manufacturer to implement it, even before Google in its Pixels. This function allows you to search for objects and images directly on the same screen we are on.
AI wallpaper generation. Finally, Galaxy AI also integrates the wallpaper creation tool that we saw in Google Pixel, which allows you to create custom wallpapers using text prompts.
When will artificial intelligence from Samsung and Apple arrive?
Samsung launched Galaxy AI alongside the Galaxy S24 family of smartphones in January this year and has since expanded its artificial intelligence platform to more Samsung Galaxy devices via an update, although not all tools are not available for all devices: the older they are, the less powerful. are, the less AI functions they receive.
In the case of Apple Intelligence, Apple has just presented its artificial intelligence platform, but we hope that it will reach all compatible devices when Apple releases the new version of its operating system, iOS 18. In principle, these functions will reach the iPhone 15 Pro and iPhone 15 Pro Max, in addition to the new iPhone 16.
Cover image | Samsung and Apple
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