The story of this top-secret project called the iPhone and its presentation to the world is full of anecdotes. Anecdotes like that of the first phone call ever made by an iPhone. Steve Jobs knew he was facing something unique, one of those moments that should be recorded in the annals of time. So he wanted to document it over coffee.
I’m a coffee lover, so I can partly understand that. But now imagine you’re a humble worker at a popular coffee chain and you’re receiving a call from Steve Jobs himself asking you for 4,000 coffees. You might think that’s not true, or Steve Jobs, or he doesn’t want coffee. The latter is true, coffee… what they say coffee… he didn’t want it, but it was him and he had a plan. It was the first call from an iPhone.
Coffee, takeaway or delivery?
In several Apple keynotes, we’ve seen presenters on stage call on colleagues to show them certain features. We assume that the calls are readysometimes even recorded, but that was not the case with the first call Steve Jobs made when he introduced the original iPhone.
After repeatedly saying that the iPhone was a combination of a phone, a web browser, and an iPod, Apple’s CEO picked up the iPhone he had just introduced and called it a Starbucks. Jobs asked the employee who answered the phone nothing less than 4,000 takeaway lattes, coffee in properly labeled cups. Of course, before I could answer, Steve continued with, “No, I was just kidding. I got the wrong number. Bye.”
Ying Hang Zhang
As Marketing Mind reports, the call was completely real. And it was Ying Hang Zhang on the other end of the line. The worker, who was still working for Starbucks in mid-2018, He discovered this curious situation much later. that destiny had brought him. “I feel very happy and lucky to have had the opportunity to speak with him,” which, it must be said, many would have liked at the time, and also today.
A few months after its launch, the iPhone arrived in the hands of the first users, but it was still special when someone told you that they were calling you from an iPhone. Maybe a lot Let’s remember who we first called when we launched our iPhone. Anyway, the first call made by the iPhone had its corresponding touch of humor. By the end of the day, we were celebrating the fact that the world was going to change with this new “phone.”
An older version of this article was originally published on 07/17/2023.
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