Eddy Cue is one of Apple’s most experienced employees. He joined the company in 1989 and has always He worked closely with Steve Jobs and later with Tim Cook. From the beginning, he was closely linked to services, leading the iTunes Store, App Store and currently all Apple services such as iCloud, Apple Music or Apple TV+.
Communication at Apple is always very careful and that is why its managers really give very little maintenance over the yearsOn this occasion, Eddy Cue granted one and thanks to him we now know a little more about the internal workings of a company as important and different as Apple.
Here’s how to work on Apple Teams
When creating the service team, Eddy Cue always looks for hire good people and from whom he can learn something
Regarding the organization of teams, Apple still operates like a small business. Between all the positions and departments, they form a pineapple. They know at all times what the hardware team is doing, what Craig and the systems team are doing. So they move at the same pace and at the same time.
At our staff meeting, we have Craig for software, John Ternus for hardware, and Johnny Srouji for chips. I know all their priorities, they know mine. So we know where we need each other.
After 36 years at Apple, Eddy Cue continues to progress with the same enthusiasm
Eddy Cue is currently focusing on Apple’s successful services. Eddy watches a lot of television on a daily basis, so much so that he never thought that after graduating in computer science, he would end up watching series for work. In five years, they have gone from not making films or series to winning an Oscar and dozens of Emmy Awards.
I am very proud, we did not know much about making series and films. Today, we have brought together the best creative teams in the world. Our mission has been quality over quantity.
Adapting to the change, from creating iTunes to film premieres, has Eddy Cue looking forward to the first day on the job. “If you’re lucky enough to find something you are passionate aboutIt won’t work most of the time.”
As work team Eddy Cue is currently offering a silver iPhone 15 Pro Max without a case, a 15-inch MacBook Air for traveling, the Mac Studio for working from home, and a 13-inch iPad Pro. Definitely a combination of the best Apple technology.
Proud of Apple TV+ and Apple Music
After talking about Apple TV+, Eddy Cue also took the opportunity to give some brushstrokes on Apple Music. And while there’s not much new with iOS 18, the large personal team behind Apple’s music service stands out.
In the end, everyone has pretty much the same songs, but that doesn’t mean you can’t innovate and do special things.
In recent years, Apple has innovated in music quality with spatial audio, the arrival of Apple Music Classical or lossless music. In addition, even though it is a technology company, They bet on people by doing radio shows with real DJs and playlists with personalized touches.
Eddy Cue is about to turn 60So if he wants, he can still enjoy his last years at Apple before enjoying his retirement and seeing from the outside how the company innovates and moves forward, as if he were Steve Wozniak.
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