Surprising but reasonable. When the worst phase of the coronavirus epidemic struck in China, the country's supply chains were halted and there were delays in product launches and globalization. But now that China is back to normal, it is Europe and the United States that are suffering the most, and that affects demand.
A Commerce Times report they received from 9to5Mac tells how Apple's production chains in Taiwan and China may slowly return to work, but They wait for stops because from the west consumers have stopped buying the devices from a company to prioritize your money on things that are in great need.
Consumers allocate the money they earn on foundations during difficult times
It makes sense: when you are left useless or a source of money for home confinement, it takes your mind to renew your iPhone, iPad or Mac and focus solely on the purchase you really need: food, water, cleaning supplies and hygiene … not to say that it's actually impossible to go shopping those centers in physical stores that remain closed. That is why Device sales are expected to decline worldwide, both from Apple and other companies, in the coming months.
In China, for example, the decline has been attributed to the discounts that authorized consumers and consumers use on iPhones. Chinese citizens can get an iPhone 11 for less than $ 80, too there are discounts of up to $ 220 on the iPhone Pro 11 Max.
The result is that more than one Asian industry has stopped hiring and slowed or even halted production chains in the hopes that Apple will stop sending orders in the short term. For the long term, it is expected that the economy and production will recover slightly, and thus eventually everything will return to something similar to what we had before the epidemic.
