Get ready to see many Nintendo logos this summer, especially if you are a fan of Major League Baseball. The Seattle Mariners announced on Thursday that they worked with Nintendo as the “first official jersey sleeve partner of the team”. This means that the Nintendo logo and the Nintendo Switch 2 logo will be presented on Mariner's Player sleeves from March 27th.
Nintendo's “Rennwiten” logo will appear in Mariners' home jerseys, while the (much festival -pirer) Switch 2 -logo will be released in the team's away jerseys. According to the Mariners, the team based in Seattle is first equipped in the MLB with different grades for home and away games.
“Nintendo and the Mariners have been inextricably linked since 1992,” said Kevin Martinez, President of Seattle Mariners. Martinez refers to the Nintendo of America, who bought Mariners in Redmond, Washington, Washington in the early 90s. (Nintendo sold his participation in the team in 2016.) “Every time the Mariners take the field, our Jersey sleeves will help to ensure that the Nintendo of America is reminiscent of Northwest Community and the team.”
Logos of video game companies that appear in US sports teams are incredibly rare. While Gaming brands are commonplace in Sport racing circles and in European football leagues, Seattle is an exception. Another local team, Seattle Sunders FC, showed an Xbox logo on his jerseys from 2009 to 2016.
The ads on MLB jerseys were only forbidden before 2022. The collective bargaining agreement of the League 2022-2027 enables a small shoulder patch with a company logo or a picture on a cover of player uniforms and impact helmets.
You can see Seattle Mariner's new Nintendo branding next week when the team organizes athletics on the opening day.
