News business GameStop (Micromania): 800 stores closed in two years
The sale of video games in physical stores has been facing the growth of dematerialized platforms for some time. A fight that doesn’t seem to be ensuring the health of some distributors like GameStop.
GameStop is one of the largest video game distributors in the USA and has numerous sales outlets in the USA. However, it’s also an international group that got interested in the French channel in 2008. Micromania by redeeming.
In view of the increasingly complex competition from dematerialized sales platforms, the situation for the video game giant deteriorated.and announces financial losses in the past two years. At the same time, several hundred POS closings were announced in 2019 and 2020.
800 CLOSURES
Micromania is spared from this situation. This is thanks to the development of the axis for derivatives, which focuses on pop culture. The brand for some time Zing and common outlets Micromania zing develop and ensure the profitability of the French company.
On the other hand, the situation for the parent company is worrying. In two years no fewer than 800 sales outlets have announced their closureand the current pandemic situation doesn’t help.
Most of time, GameStopin its original geographic market, the United States, does not necessarily have a good reputation with cases related to the recent desire not to close in California while in custody and the management of its employees, both financially and in terms of working conditions.
A very complex situation that we will observe in the years to come, in the hope of a positive outcome for everyone involved.
Do you think the physical market can keep pace with the rise of dematerialization?
Find out our reaction in this excerpt from the iGamesNews Journal, broadcast every day of the week from 12:30 to 14:30 on LeStream.fr.
Also find Le Journal on the podcast on Spotify and Apple Podcasts
By Elric7, Writing from igamesnews.com
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