The success of the Xbox Series S continues to be very positive for Microsoft. Americans knew the importance of competing on price by offering a product suitable for various purses. And for that reason, the Model S breaks the patterns of Microsoft itself. It is undeniably a success for the company.
In the company’s latest financial results report, the Americans showed us some jaw-dropping data. Hardware revenue increased 13%, while gaming revenue increased 4%, both measured on a yearly basis.
The Xbox Series S shows its strength
The fact is that in Nadella’s speech during the presentation of these results, there is a rather revealing sentence that demonstrates, once again, the strength of the Xbox Series S w ithin the American strategy. And it is that almost half of the buyers of this model are new to the Xbox ecosystem.
It is interesting because it confirms in a way what many of us suspected, namely that the model S is a weapon to seduce new buyers that were previously out of reach.
Nearly half of Xbox Series S buyers are new to our ecosystem.
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Jose Angel
I’ve been running this house since 2014. I love playing all things achievement and am an avid fan of Microsoft products.
