Microsoft enters $2.9 trillion with Game Pass in 2021

Game Pass continues to grow and there is no doubt that it has become a fundamental pillar of Microsoft’s strategy in video games.. With that in mind, there are many doubts in the industry as to whether this is a sustainable business model, especially in the long run. Xbox boss Phil Spencer has repeatedly said that Xbox Game Pass is “very” sustainable

but until now we had no concrete data to back it up.

With all the theme of acquisition of Activision Blizzard by Microsoftreviewed by competent authorities around the world and recently approved by CADE Brazil, there are not a few documents that the company must present to the said authorities. One of these documents, he discovered To come downgives us a more accurate idea of the revenue from the service.

Game Pass revenue and subscribers

Xbox Game Pass generated $2.9 billion in revenue in 2021, while total Xbox games and services revenue for the year was over $9.6 billion, and total revenue, which also includes hardware sales, was over $9.6 billion. $16.2 billion. It means that about 18% of video game revenue and about 30% of total Xbox revenue comes from Game Pass

. These numbers only take into account console revenue, so PC and Cloud Game Pass not included.

Finally, it must be taken into account that this year, the service reached 25 million subscriberswhile the data we see is from 2021when “only” had 18 million subscribers.

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