We continue to learn the details of the sales made by two heavyweights of WB Games, Back 4 Blood and Gotham Kinghts. Sales of Warner Bros. Edgar GamezSenior Brand Manager and Head of Brand Marketing for Warner Bros., at LinkedIn.
Both games met the company's expectations in terms of sales. Although exact numbers are not provided, the success of the Back 4 Blood beta, which managed to gather 5.4 million players and became the largest in Warner Bros. history.suggests that the final version of the shooter was a success as well, though it doesn't seem to have held up the same way over the months.
The commercial success of Gotham Knights and Back 4 Blood
Gamez was also involved in the marketing strategy for Gotham Knights and expected Gotham Knights and Back 4 Blood to rank among the top 20 selling games of the year by revenue, hitting Warner Bros. targets. Despite the launch issues, it looks like the open-world superhero game has been satisfying for the publisher in commercial terms.
Back 4 Blood and Gotham Knights may have hit WB sales targets. pic.twitter.com/6CC1z7sw5L
- Timour222 (@bogorad222) April 16, 2023