Without a doubt, one of the most relevant changes in Microsoft’s strategy has been the acquisition of new studios. Get development studios that power Xbox and Xbox Game Pass with quality titles. This trend that the company has followed in recent months reached its peak with the purchase of ZeniMax Media, one of the highlights of the year. Despite this gigantic purchase, rumors of new acquisitions have always haunted those of Redmon. But what is true about all of this?
Well, recently in an interview with the WSJ of the Wall Street Journal, Phil Spencer came to the fore to talk about it. In this space, Spencer clarified that Microsoft had not entered into this strategy of acquiring studies. In his own words, he says they’re always on the lookout for people and teams who match Microsoft’s strategies and who can continue to add talent.
Regarding the timing of these acquisitions or if there is a fixed line when acquiring new studies, the manager was once again quite clear. As Spencer says, There is no acquisition schedule, they are simply listening to any opportunity and if they consider that the study can fit in, they go for it. Considering this, we can conclude that Microsoft will not miss many market opportunities with which to continue to promote an increasingly powerful line of development.
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Psychologist who loves cooperative games, RPGs and shooting anything that moves.
