Do you think the name ‘Mac Studio’ or ‘Studio Display’ is something that Apple pulled out of its sleeve a few months ago to define a semi-professional market? Nothing could be further from reality. Apple was already using the “Studio” brand more than two decades ago, and even had a studio display
When Apple taught the competition how to make flat screens 24 years ago
The Studio Display has a historic point: the model launched in 1998 was Apple’s first flat screen throughout its history. Its diagonal measured 15 inches and according to Wikipedia we will retain its initial selling price: 1,999 dollars. Around $3,632 if we adjust the price for current inflation. Laugh at the 27-inch $1,779 current Studio Display.
At the time, this monitor was powered by VGA and composite video ports, then in 1999 also adopt the DVI. In the image above, posted on Reddit, you have the original box design and the Studio display in translucent green which is displayed alongside a PowerMac G3.
It was simply the ‘luxury’ option to buy instead of a classic tube monitor It took up a lot more space on the table. And even though the quality of the LCD panels wasn’t the best at the time, the Studio Display set a precedent for Apple. The original Studio Display range ceased sales in 2004, being replaced by the Cinema Display range with thinner metal bezels and a widescreen format.
