Apple just suddenly laid off 100 employees, according to Mark Gurman. Ironically, from the fastest growing company

In August, we see how Apple is in the midst of a job restructuring. On the one hand, we said goodbye to the VP of the App Store. Just yesterday, we learned about the departure of the CFO, and today we know a hundred layoffs which will be produced in the services division.

For Apple, firing is always the last option, and in fact, it has nothing to do with the thousands and thousands of employees laid off that have been done at other companies like Google and Amazon. However, with project cancellations like Apple Car, or services that do not intend to be a priority, have had to take this severe measure.

Layoffs focused on Apple Books and Apple News

According to Mark Gurman’s report for Bloomberg, Apple has reportedly laid off around 100 employees in its services division, including: engineers and other positions related to the management of Apple Books and Apple NewsMost of the layoffs have occurred at Books, as Apple News itself offers a subscription service that would provide an economic return to the company.

We also recently learned how Apple is reviewing its strategy with Apple TV+ to reduce its expenses somewhat and ensure more stable revenues. Apple would have invested more than 20,000 million dollars in its productions cinematographic. However, since they are all co-productions with studios like Universal or Sony, there have been no direct layoffs, since they do not work directly for Apple.

Apple services are working, but Apple Books won’t be the priority

If we look at Apple’s financial results, again services are expandingso much so that even without adding everything generated by the Mac, iPad, AirPods and Apple Watch, they can reach what they themselves earn with the services. The number one service is iCloud+, followed by Apple Music. However, Apple Books cannot be considered a priority service for Apple, since there isn’t even a subscription like Amazon has with Kindle.

Apple Books is a little iTunes in mid-2024, where you pay for a book, but there is no monthly subscription which gives you access to a large catalog of written literature or audiobooks. Something that could happen at some point, but is moving away after the layoffs made.

Apple would prefer dedicate this human resources budget to other areas that work like iCloud, Music, Fitness, and even Arcade before Books. Something that makes perfect sense, given that reading has taken a back seat (whether we like it or not) in this increasingly digital world.

Those affected by the layoffs now have 60 days to find a new job at Applea company with over 100,000 employees and still active vacancies. If they do not find work within the company or are not attracted to any position, they will have on their CV having worked in one of the most important companies in the world.

We are never happy to read and have to announce that a company has laid off staff, even if This figure of around one hundred employees contrasts with 27,000 layoffs at Amazon, more than 3,000 at Microsoft, more than 10,000 at Meta and around 200 at Google.

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