Apple may make some Apple Intelligence features chargeable

Apple’s AI features will arrive in iOS 18 via a first major update very soon after the launch of the iPhone 16. It’s part of a quiet plan from those in Cupertino to sequentially launch all Apple Intelligence features to users. Indeed, a new rumor published a few hours ago assures that Apple could offer a subscription system to access certain Apple Intelligence features. We will see how he ultimately manages access to all this new service since it is necessary to find the balance between what is offered and what the user is willing to pay.

Apple Intelligence may offer subscription for some features

Developers can now test the first features of Apple Intelligence in the first beta of iOS 18.1, the update where Apple will release the first options of its great new service. This service It will have several phases and not all functions will be available at the same time. In fact, everything seems to indicate that the integration of the new interface and the intelligence of the personal context of Siri and the integration of ChatGPT with iOS 18 could arrive in late 2024 or early 2025.

A few hours ago, new information from CNBC was released by several analysts who claim that Apple may consider charging a subscription fee of $10 to $20 per month for some Apple Intelligence features.

This is confirmed by Neil Shah, of Counterpoint Research, who assures that the investment that Apple has made with this new artificial intelligence system is so high that it wants to try to recover part of this investment at the expense of its users.

There are many ways to charge for using a service, and Apple knows a lot about it. Although Shah and Ben Wood, head of research at CCSS Insight, opt for Apple Intelligence’s premium features would remain with Apple One in the form of a subscription to more services and not just AI functions. In this way, users would understand the expense as much more affordable and acceptable.

We will finally see if Apple decides to introduce some of these functions in iOS 18 for an additional payment. However, those in Cupertino must also take into account that if they want the iPhone 16 to also have premium functions not available on other iPhones, the same user would doubt whether to invest more money in functions that have not yet been tested. From time to time.