Now that production of future iPhone 13s is ramping up, Apple wants to increase the number of devices to 90 million. A change which, according to Bloomberg, is due to the strong demand that this iPhone will experience after its launch in September or October of this year.
20% more units for initial launch
According to sources consulted by Mark Gurman, the increase to 90 million units is a very substantial change when comparing the numbers with the volume of manufacture of the iPhone 12 in the last year of 2020. Apple usually prepares around 75 million iPhones for the official launch in September, therefore, an increase of 15 million is certainly considerable.
Bloomberg calculates that the main reason for this extra in manufacturing and in demand is due to two main factors: that the health situation is improving and that this new model will bring 5G mmWave to more countries. The truth is that although this iPhone is initially presented as an evolution of the iPhone 12, which brought a new design, 5G and other striking novelties, it seems that the evolution will be more substantial than expected.
The various leaks, still awaiting official confirmation, give us clues about several of the most interesting changes. Changes, it must be said also, minor. Minors, but who, nevertheless, cumulatively represent a substantial change. From the supply chain, for example, we know that the ultra wide angle camera will gain in autofocus, the change is not huge, but the information that the iPhone will be able to collect more effectively through this change will allow, for example, the arrival of the so-called mode of astronomical photography.
More changes than expected and more units in anticipation of the interest generated.
Another important change concerns the screen. Thanks to the fact that Apple will adopt LTPO technology, the screens of the iPhone 13, at least of the Pro models, will be able to reach 120Hz. A change which, although welcome, is not revolutionary either. However, that same display will be able to achieve much lower refresh rates, which could result in permanent displays.
The list of improvements, from the inclusion of 5G mmWave in more countries and models, to stabilization by means of a sensor in the lenses of the camera, which by the way increases considerably in size, you can it. tell at a glance if you look at the material perspective. However, small changes allow get a lot of performance from a software point of view And this is where we explain that Apple expects sales much stronger than those of the iPhone 12.
If to all this we add the arrival of the A15 processor, of which we do not know anything, but which we expect a considerable increase in power – especially after seeing what the M1 of the MacBook Pro and MacBook Air are capable of – it’s true that the iPhone 13 may represent a bigger evolution than expected. Reason enough for Apple to manufacture 20% more units for the initial launch.
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