The latest news told us that the iPhone 12 is selling really well and above expectations, especially a model that no one is betting on. Now, new information ensures that Apple plans to increase production spending by 30% early 2021 to meet demand.
According to a report by Nikkei, Apple planea manufacture up to 96 million iPhones in the first half of 2021, which represents an annual increase of almost 30%.
The main orders will be for the new generation of iPhone 12 and older iPhone 11 and iPhone SE. This, yes, Nikkei says that’s the goal, but that a shortage of components in the industry could threaten those Apple plans.
Apple aims to manufacture 230 million iPhones by 2021
According to sources consulted by Nikkei, Apple has informed its suppliers that the the goal is to build up to 230 million iPhones by 2021including old and new models. This is a 20% increase from the same outlook a year ago.
“The expected production for the next quarter and the following quarter has been decided and the outlook is rather promising, ”an executive at a key Apple supplier told Nikkei. “The iPhone 12 Pro and iPhone 12 Pro Max are particularly stronger than what we estimate, as demand for the iPhone 12 is as expected, although the iPhone 12 mini is a little slower.” , added this source.“.
In 2018 and 2019, global iPhone sales dropped significantly. In 2020, they have increased, but they are very far from the figures set years ago. he record one-year iPhone sales were recorded in 2015 with 231.5 million iPhones shipped.
If the figures processed by Apple are true, in 2021, they could stay very close to this absolute record set by the iPhone 6 and iPhone 6 Plus. We’ll see if those good goals are met, but Apple could break all of its records next year.
