Year 2015, during the presentation of a new iPhone, Apple surprises us with Apple TV renewal. Not only does it come with updated hardware, it also brings a platform designed for developers to enjoy. And one of the main thrusts of this new Apple TV is games.
Thus, the Apple TV was not presented as a next-generation console. And the truth is, if they had, few would have trusted this kind of bet. However, the focus was on the possibilities it created. Not just with casual games, but even with some more complex and stimulating
This bet was redoubled with the arrival of Apple Arcade. Launched in 2019, Apple’s games subscription attracted many independent developers with the most varied proposals. Some really interesting ones, which were able to shine thanks to the support of Apple. And all of them are available on Apple TV.
In a Mobile Syrup interview with Tim Twerdahl, vice president of marketing for home and audio products, they learned more about Apple’s intentions for Apple TV. Specifically, regarding new features such as the highest refresh rate support, or the capabilities of the A12 Bionic. And, of course, the game couldn’t be left behind.
For the executive, the new generation of Apple TV represents an opportunity for developers. With the new chip, they can choose to provide enhanced experiences this was not possible before. Specifically, Twerdahl refers to about a 50% improvement in graphics power.
However, the truth is that it is still treated as if the Apple TV is nothing more than an accompaniment. A different way of experiencing exactly the same as you can find on iOS. Precisely, it refers to how Apple Arcade content works on the television. But there does not appear to be any intention to explore further.
At the moment, it seems that Apple does not seek to compete with other gaming platforms. They are just trying to get a job with them, accompanying them. In fact, the compatibility of console controllers like the Xbox Series X or the PlayStation 5 is just another indication. Although some of us still have hopes that there is something more.
In recent years, rumors that Apple would bet heavily on video games with a more powerful Apple TV have resurfaced. And, although we have already received this new Apple TV 4K, there are those who believe that they still have something to show. At the moment, we have the whole Arcade library to enjoy, which is no small amount.