Apple is working on fintech services that could debut in the coming months!
Apple continues to bet its service offer in all imagined aspects. After establishing themselves in recent years as one of the most profitable categories for apple lovers, they are constantly devising strategies to add new customers to their subscription offer. Although not everything went according to schedule.
Accord ing to Mark Gurman in his Power On column, iPhone hardware subscription service announced two years ago faces delays due to engineering issues
Apple is preparing a new strategy for the iPhone
This iPhone subscription program will provide buyers with another financing option for purchasing a device. “The monthly fee would not be the price of the device divided into 12 or 24 months”but “a monthly fee to be determined which depends on the device chosen by the user”.
According to Gurman, the iPhone subscription program was supposed to launch alongside the iPhone 13 in 2021 or the iPhone 14 in 2022. However, like Apple’s other fintech projects, it suffered. “Technical and engineering setbacks that resulted in slow progress and missed deadlines”
In addition to the technical imperatives, the financial push would have proved more difficult than expected to consolidate the launches.
If all hurdles are overcome, Gurman notes that the subscription service would launch in 2023, but it’s unclear when it would arrive, adding that it “should arrive eventually.” Thus, more and more users could choose these options to get the new devices, which would be much more expensive than normal.
Apple enters the world of fintech
But that’s not all. In the same publication, the reliable Apple analyst announced that Apple is working on four fintech serviceswhich will operate from the “Project Breakout” platform, which Apple will use to manage entirely internal information: “verifications, approvals and transaction histories”.
As we already know, the most advanced of them is Apple Pay Later and the subscription program is the most recently known. While of the other two, he did not share more information about it.
