About 60 million units have been sold, which is the number achieved by AirPods in 2019. Other numbers that sound unfit for the market that existed 3 years ago were when Apple pioneered its TWS, being trusted with True Wireless Stereo.
According to a recent report published by the agency Strategic Analytics Apple has 50% of the headphone market called "really wireless." In the report called "Global sales and benefits of wireless Bluetooth device use from 2001 to 2024" It is revealed that Apple will dominate the market in this area in the coming years, with predictions without a real visible rival. Its closest competitors, Samsung and Xiaomi, are still 10% of the market each, far from the numbers that Apple makes.
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It is yet to be seen in any case how the market turns out, there Apple competes for a high-priced product that everyone is trying to copy and their technology has become much cheaper in recent years. Despite this, AirPods continues to be the market leader with 200% growth in the past year, accounting for 71% of the profit derived from the sector.
AirPods remains the unhappy leader of the 200% market growth over the past 2019.
With the official price of € 179 for the standard model, € 229 for the wireless charging model and € 279 for the "Pro" model, it's clear that it's easy to compete in price compared to Apple's earphones. In any case, those of Copertino managed to establish themselves in the respect and integrity of their devices to be the undisputed leader of the stage he made himself and now leads without his rival.
We cannot guarantee that what this report shows will be true, but it is easy to believe. We'll see what the future of AirPods holds for us, that once it has won it seems even more promising.
