One of the funniest commercial spots Apple has done.
We already know that Apple has a special gift for marketing. His commercials are full of superb shots and a very particular elegance. But, also, to the Apple company He likes to tell stories in his commercials.. We can see a clear example of this in Apple’s latest commercial.
The Cupertino company released an announcement titled “The Underdogs: Swiped Mac” related to his campaign “Apple at Work”. But this is not the first time that they have used the same actors for an advertisement for this campaign. The first of these was in 2019 and was titled “The Underdogs”. Later, in 2022, they released an ad called “Escape from the Office” and all of them are characterized as extremely hilarious.
Apple’s new ‘Underdogs’ commercial
Now Apple’s “Underdogs” are back with a spectacular 8-minute commercial in which they tell us a great and crazy misadventure where a group of employees prepare a presentation but (sorry for the spoiler) they end up lose the mac with your project. The chase is Hollywood worthy, you’ll love it!
The truth is that Apple has done a great job of implementing security features that allow its users to locate and find your devices remotely
After the final scene of the commercial, instead of mentioning the actors, producers, writers or directors, the company stood out in the security features credits of their devices like the great protagonists of the commercial spot such as Touch ID, Face ID, Passkeys, Buscar Mi, Family Sharing… Interestingly, the announcement also has a post-credits scene.
