Apple secret labs name change. Apparently, and according to sources that Mark Gurman was able to speak with, in Cupertino they decided to rename the augmented and virtual reality viewer operating system already close to Apple to better suit the way they go have to promote it.
The leaker commented on Bloomberg that the ‘realityOS’ and ‘rOS’ names were finally discarded for pass ‘xrOS’. The decision would have been made to use ‘XR’ because it stands for Extended Realitya concept that would combine augmented reality and virtual reality.
They won’t expand reality: they will expand it
Something that adds reliability to this leak is that a company called Deep Dive LLC has already registered the trademark ‘xrOS’ in several countries. And no, Deep Dive is not Apple, but it may well be a shell company so that we don’t see who registered this trademark. It wouldn’t be the first time Apple has done this to dodge rumors.
I must admit that this change of name (if it turns out to be true) surprises me. Apple has always sought maximum simplicity when it comes to naming its products, and something like “rOS” seemed ideal for an operating system whose interface will seek to upend everything that has been created so far. in industry. From Apple, Gurman says, they think the XR letters will make the product “stand out more.”
Remember that xrOS would be the name of the operating system, but not the name of the glasses. For him Material Names like Reality One and Reality Pro have been considered, although they are part of the rumor mill.
Gurman points out that this “extended reality” headset will be the first completely new product launched by Apple since the Apple Watch in 2015, and will be an important pillar for the future. We should see this new product when the first half of 2023.
Imagen | Minh Pham
