Competition from Apple Pay will come to the iPhone in Europe

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Competition from Apple Pay will come to the iPhone in Europe

Apple, Competition, Europe, iPhone, Pay

The European Commission agrees with Apple’s new policies regarding the use of its NFC chip in the iPhone to accept payment apps other than Apple Pay

Apple Pay will no longer be the only contactless payment option for iPhone in the EU

According to information held by Reuters, European Union Commission to accept policy changes announced by Apple regarding access to iPhone NFC chips. This decision will be made official in a few weeks as summer approaches. The intention is that The user can decide to make contactless payments using another application that can use said chip on the iPhone..

Apple will unlock access to the iPhone’s NFC chip for contactless payments in Europe

Apps that meet Apple’s previously established requirements could make up every user’s new wallet in the EU. This will be activated when the user double-clicks their side button or by holding the iPhone near a payment terminal. Apple historically gives in to these new freedoms through the law on digital markets which came into force a few months ago and which opened up the possibilities on iPhone from iOS 17.4.

Apple Pay

Apple could open up the iPhone’s NFC so there are alternatives to Apple Pay

Those in Cupertino were not very supportive of access to the iPhone’s NFC chip due to privacy and user experience concerns closely tied to security. At the end of 2023, those of Cupertino precisely gave the initiative under the supervision of the commission. Apple Pay comfortably controls each of the payments that a user makes through accepted banking entities. This will change very soon and remember it will only be for EU users..

Will Apple Pay decline in user preferences?

It is very likely that whether users see attractive alternative paid apps which offer an advantage when using them, Apple Pay significantly reduces its activity despite the fact that they have been around for several years and have managed to solidify a base of satisfied users.

Apple Pay Face ID

Apple Pay requires Face ID or Touch ID for your use

Apple will surely not make their task easier. Application developers must request a right to obtain such access. They must comply with industry standards, primarily security, and others related to licensing to be able to accept and reconcile user payments. If they had not respected this situation, the same European authority could impose a fine of up to 10% of turnover.

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