The cancellation of the product is due to financial cuts and structural changes in the company.
As the Apple Watch continues to dominate smartwatch sales around the world, many manufacturers are trying to figure out how to implement technological innovations in their wearables to compete with Apple’s smartwatch.
companies like Facebook (meta), which planned to make a smartwatch to compete with the Apple Watch in the wearables space. However, it seems that eventually it will not be like that.
From Facebook, they informed their employees last Friday that the smartwatch project is canceled
The Meta team will focus on augmented reality glasses
Reuters information suggests Meta executives are reorganizing various parts of the business, combining voice and video call units with other messaging equipment with the aim of laying the foundations of a new division called “Family Foundations” which will be dedicated to engineering problems.
Andrew Bosworthchief technology officer of Meta’s Reality Labs division, spoke about the cancellation of Facebook’s smartwatch project:
“It was just going to take a lot of time and too much investment to get into that segment of the market, it was the wrong way to spend time and money.”
Now the team that was in charge of developing the Facebook smartwatch will discuss the augmented reality glasses project. Therefore, rather than competing with the Apple Watch, Facebook will choose to compete with Apple’s popular glasses, which will go into mass production in March 2023, according to DigiTimes.
Mark Zuckerberg has repeatedly apologized to his employees for the cuts Meta has had to take. The company will make cuts in more than 11,000 jobs
“Revenue trends are much lower than I expected. Again, I was wrong about this. This was a huge planning failure for the business. I take full responsibility for that. “
Rumors circulating online about the smartwatch Facebook was working on suggested it would have two integrated cameras take photos and videos to share on Facebook and Instagram social networks, as well as in the WhatsApp messaging application. It would have been a great success for Meta on the table, with a wearable capable of performing these types of actions, it could compete with the Apple Watch which, at the moment, lacks cameras.