It seems that the winds of change are blowing on Samsung. In 2019, the Korean firm eliminated the modest J range. Last year, we said goodbye to the ambitious Galaxy Note. The next to say goodbye aims to be a premium mid-range with hits behind it like the Samsung Galaxy A70. 2023 is the year of farewell for the Samsung Galaxy A7.
A “surprise” that would not be caught off guard
Although this data is based on a leak, it obeys a certain logic. To begin with, this 2022 already leaves us without Samsung Galaxy A73, not because the Korean firm has not presented it, but rather because it did not reach Europe. This phone was introduced to the Samsung Galaxy Unpacked last March along with the Galaxy A33 5G and Galaxy A53 5G, which were released in Europe. With this premise, that the Samsung Galaxy A74 does not exist would make sense. Moreover, the rumors about its future specifications have also not arrived.
Another interesting point concerns recent statements by Han Jong-hee, vice president of Samsung Electronics, where he explained that the Korean firm was looking for ways to to be more competitive without “limiting oneself to reducing costs”.
Aside from getting better products without price being such a big factor, these statements prompted people to think about a change in strategy in their approach to their phone wallet, perhaps a readjustment. The end of the Galaxy A7 could be one of the direct consequences.
In any case, there remains the official confirmation or simply the no-show of the Samsung Galaxy A74as the rumors already point out, as an answer.
A mid-range weaker than ever
The Galaxy A7X series born as mid-range with aspirations, a version that, without the power of its flagships, the S family, took a mainly diagonal step in terms of screen and battery compared to the balanced Samsung Galaxy A5X. In terms of price range, the Galaxy A7s have historically come close to 500 dollars.
This twist simplifying the A family is not new, even if the Galaxy A6, A8 and even A9 already existed at the time, but Samsung chose to eliminate families by focusing on their bestsellers. And now what?
With the Galaxy A7 out of play, the Samsung mid-range is weaker than ever. Also, keep in mind that in the most premium area, there was no Samsung Galaxy S22 FE (to find the latest Fan Edition, you have to go back to the previous generation with the Galaxy S21 FE) this year, leaving all the weight in the future Galaxy A54 (of which there are rumors) and the M.
