Google wants to attract Apple users!
Yesterday at the ‘Made by Google’ event, the search giant announced the new version of its high-end smartphones Pixel 7 and Pixel 7 Pro. Both devices represent an alternative with several of the newest components on the market at an affordable price compared to other brands, in particular Apple.
This year, Google is repeating with standout features such as the in-screen fingerprint reader, and introducing a new facial recognition-based biometric unlocking system, which uses Dual Pixel front-facing camera technology and promises to great performance thanks to the Google Tensor G2. But besides that he thought an “offer” for iPhone users.
Google does not brag with this offer
As can be confirmed on their website, Google offers high trade-in values for iPhone 13 models in exchange for Pixel 7 or Pixel 7 Pro. google offers up to $750 trade-in value for iPhone 13 Pro Max customers with 1TB storage, with an initial price of 1599 dollars. And for lower capacity models, it offers the following values:
- iPhone 13 Pro Max 128GB: $595.
- iPhone 13 Pro Max 256GB: $645.
- iPhone 13 Pro Max 512GB: $695.
Google has announced the official price of the Pixel 7 Pro starting at $899 and the Pixel 7 starting at $599. with whom, with the $750 maximum trade-in, the $599 Pixel 7 would be free, and the Pixel 7 Pro could be purchased for $150.
Surprisingly, Google’s max bid exceeds Apple’swhich only offers a maximum of $720 for customers who trade in an iPhone 13 Pro Max for a new smartphone, like the 14 Pro Max, and for Android devices no more than $300. For last year’s Pixel 6 Pro, bitten apples offer a maximum trade-in value of $240.
Although in theory Google seems quite generous, the truth is that in practice it’s not a good deal to change the iPhone of a previous generation only for the latest from Google. Especially considering the depreciation percentage of the two devices.
According to a SellCell study published a few months ago, iPhones are much closer to replacement value than other Android devices. Specifically, In its first months of launch, the iPhone 13 lost 24.9% of its value compared to the 42.6% lost by the Pixel 6.