YouTube is conducting several tests to expand its experiences, as happened with the “teleshopping” it launched in Korea. And it is that for a few days we know that the video platform is testing with a feature called ‘Playables’ or playable. In other words, from the app itself, you can play a series of games.
Google is constantly innovating and apply many modifications to your wide variety of applications. Some are here to stay and others are finally abandoned, as happened recently with Stadia, a game streaming platform that wanted to compete with GeForce Now and that overnight Google announced the shutdown of service.
“Joyables” is a new feature in development for YouTube that it could add interactive games to the platform. The feature was detailed in an email he sent to his employees with the idea of looking for testers to improve this new function. The idea is that games can be played via the YouTube app on iOS and Androidat the same time as a browser on a desktop or desktop computer.
The Wall Street Journal maintains that this email only contains details of one of the games that would be included in this testing phase: Stack bounce. It is an arcade game in which players try to crush rows of bricks with a bouncing ball. Very similar to the legendary Atari game Breakout, although no screenshot is available, we will have to wait to find out all the information about this possible game available on YouTube.
The curious thing about it, according to The edge, is that YouTube has refused to confirm the existence of this new initiative. It says they are testing new features, but no specific announcements. The “Playables” tests are due to the fact that several social media companies are return to recover the investments made in the ‘gaming’. ByteDance and Snap are two companies that are once again betting heavily on this type of experience.
If you already ditched Stadia last year, don’t forget YouTube Gaming either, which after launching as an app in 2015, disappeared in 2019 because the company admitted that it created a lot of confusion for the brand. That is to say, in general terms, Google has sought to introduce the game to its platforms, so now it would be another new attempt.
We will have to see if the experience and the technology used in Stadia will be worth it Of something for this new YouTube feature. Indeed, during one of the first Stadia events, the possibility of integrating the game streaming platform on YouTube was abandoned. The rest is history. Now we have to wait if these tests become something bigger and you can play some games from YouTube without doing anything.
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