It must catch up with the Apple Vision Pro

Shortly before Apple presents its Vision Pro —which could reach Europe— for revolutionize the virtual and augmented reality industry, some brands took the opportunity to launch their models ahead of the company, like Meta with the Quest 3. However, Samsung chose the opposite, and it could have done so for good reason.

The Korean company is also said to be preparing a virtual and augmented reality headset, but it has decided to be cautious and wait to launch a product. even better than they thought

, without getting carried away by haste. A strategy that Apple itself has followed many times before introducing new technologies into its products.

According to collect SBS We, samsung would meet check some parts of his glasses such as design and performance to compete with the headphones of the Apple company, which is priced at 3,500 dollars.

Samsung prefers to wait

The Korean company is working on its own augmented and virtual reality device to compete with Apple, but was not washed away by precipitation and decided to wait to refine and improve the product. Rushing is not good, and waiting to refine the end result can be a great option.

Apple glasses are by no means a ready-made end product and its popularization to the general public. They’re the first product in a new line of devices from the company, and as such they’ve always a long way to go in terms of app development and improvements to the shape and battery life of the device.

Tim Cook with Apple Vision Pro

Reuters/Loren Elliott

Omicron

Samsung would go in the same direction, and the company would focus on improving the screens of its virtual and augmented reality equipment, among others. There would be a full review of all its benefits

to offer a product that looks like the Vision Pro to you.

The focus is also on performance, which, after all, is the central axis of this type of device. Being a device placed at such a short distance and controlled by the body, the experience should be the best possiblesince that is what can define your success in the market.

Samsung Glasses would be postponed to 2024, and these would arrive with the initials XR in their name. These letters would come from the expression extended reality, which translated means extended reality, which is the name given to experiences that combine virtual reality and augmented reality.