Thanks to smartphones, we were able to start enjoying all kinds of content anywhere, anytime. These small touch screens gave us the opportunity to see the world through the eyes of various creators, and took us around the world as unique. However, there is still a lot of explosive powerAnd, of course, we may not have begun to exploit it. At least, that's what they think of Quibi.
Quibi is all about a company founded by Jeffrey Katzenberg, also known as the director of Walt Disney animation Studios or Dreamworks. To their knowledge, as they explained at their previous CES conference in Las Vegas, what we are doing now is to bring the television content to mobile, as at the beginning of television they have tried to stream radio programs. And that's where Quibi's difference is.
This platform, whose union-born name is "Quick Bites", will present the content of lasts between 4 and 10 minutes designed specifically for enjoyment on mobile devices. This production, which can range from series or fictional films to news or reports, can use Hardware for our phones to enhance the experience. For example, some horror series may force you to turn off night lights to enjoy them.
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In short, Quibi wants to differentiate itself from other broadcasters through its commitment to active mobile content. In the meantime, we'll have to wait a little longer to see the results of this project, however, the company has already received investor support for more than a billion dollars, such as Hollywood with figures such as Guillermo del Toro or Reese Witherspoon