Apple continues its prepared plan for the launch of AI functions within the Apple Intelligence combo. In the coming days, iOS 18.1 should be officially launched, the Big Apple’s first major test to bring its artificial intelligence closer to users. Later, iOS 18.2 will arrive with functions such as Visual Intelligence. Everything seems to be going well… in Apple’s plans. However, Internal sources at Apple estimate that they are two years behind in terms of artificial intelligence. But Mark Gurman assures that they believe they can close the gap over time.
Apple will catch up in AI despite its delay
Artificial intelligence has been around for a few years and since then many tech companies have spent millions developing their own tools and services for their products. However, during this time, Apple seemed to have focused on VR with the launch of the Apple Vision Pro, while promising that AI features would arrive no matter what. Finally, Apple Intelligence was presented at WWDC24 and even though the full launch won’t happen until well before 2025, Apple will hide behind the fact that these features will arrive.
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In Mark Gurman’s new Sunday newsletter, the leaker assures that Apple’s internal sources They seriously believe that they are two years behind in the evolution of the functions of artificial intelligence. The design of its technology is complex for several reasons. To maintain user privacy, Apple wants to make all its models work inside the device, which means more power with more powerful chips, which new devices gradually have. So limit uploading content to the cloud to extract better answers. This is what the integration of ChatGPT with the entire iOS 18 ecosystem will be for.
However, Gurman believes that the artificial intelligence gap will cease to exist in a few years. Apple will get around the problem by developing and investing in its own engineers or buying companies that could develop services for them. This is similar to what happened with Apple Maps in its origins. Launching in 2012 was a complete disaster with bad maps and terrible user experiences. A few years later, the evolution was clear and it is currently one of the browsers most used by users.
