Steve Jobs personally ensured that no Apple devices appeared in Transformers.
Steve Jobs stood out for having a privileged mind to create products and devices, and part of his success was based on always speaking his mindno matter how hard it was. If he didn’t like something, he would say it to your face. This mentality pushed her to the extreme, so much so that she didn’t want no one would associate Apple with something they don’t like.
Jobs was a person closely linked to cinema, especially to animated cinema after the Pixar takeover. In We’ve seen a slew of movies of Apple devicesHowever, it seems that these associations had to have the approval of Steve Jobs. Apple couldn’t be associated with bad movies, and for Jobs Transformers, this was one of those movies.
Steve Jobs couldn’t with this film and banned Apple devices from being shown in it
No Apple device in Transformers, Jobs himself took care of it
Jobs learned that Michael Bay, the director of Transformers, was going to ask his characters to use Apple products in the movies, specifically, an iPod, a device that Apple stopped selling very recently. But it turns out that Steve Jobs hated the Transformers franchise with all his might and didn’t want Apple associated with the movie in any way.
The Apple boss was furious and terrified: because he didn’t support the franchise and considered it a waste of time and money, he didn’t want Apple associated with it.
You won’t see an iPod in Transformers, even though it was the hottest device at the time.
Assoon as found out the iPod was going to be in Transformers, Steve got Michael Bay’s phone number and called him personally. He demanded from the director that in the film no Apple device appearsIt even seems that he even threatened him with possible retaliation from the company, probably in the form of a lawsuit.
If you pay attention, you might notice there’s no technology in Transformers with the Apple logo on it – they’ve been forced to switch to Nokia.
With curiosity This isn’t the only Steve Jobs story tied to movies he dislikes. Years ago, after going to the premiere of a well-known Marvel movie, I called the CEO of Disney to tell him “that was a shitty movie.” He was certainly an indomitable genius.
