iPhone 15, iPhone 15 Pro Max and iPhone 15 Pro are the world’s best-selling mobile phones in the third quarter of 2024, according to information from Counterpoint Research
According to a new report published by research firm Counterpoint Research, the iPhone 15 It was the best-selling smartphone in the world in the third quarter of 2024. The best thing about this report is that it is not the only iPhone to make the bestseller list, it is accompanied by the iPhone 15 Pro Max and iPhone 15 Pro, among other devices . The top 10 best-selling models accounted for 19% of global sales in the aforementioned quarter.
Before the iPhone 16, its predecessors were the best-selling
The only negative point of the list is that the presence of iPhone models has decreased slightlywhile Samsung has grown with 5 different best-selling models. Apple has 4 iPhones among the best sellers, in addition to those mentioned, it is accompanied by the iPhone 14 in eighth position. The only mobile phone that is neither Apple nor Samsung is Xiaomiin ninth position its place It is occupied by the Redmi 13C 4G.
It is worth noting that half of total iPhone sales were for Pro models.for the first time in a third quarter of a year. Counterpoint Research highlights that the preference for high-end smartphones is increasingly reducing the share between normal and Pro models.
Why did Apple sell more iPhone 15s on the eve of the iPhone 16 launch? Emerging markets are responsible for high iPhone purchasing behaviorespecially in the most recent ones. Thanks to finance and trade-in purchasing methods, users are turning to iPhones as an accessible option.
The report concludes that Positioning on high-end mobile phones will be concentrated on two brands only, Apple and Samsung. They will now reaffirm it with the arrival of Apple Intelligence and the implementation of Galaxy AI.
How close is Samsung to Apple in sales?
Compared to the same quarter but in 2023, Apple managed to position the iPhone 14 as the best seller followed by the iPhone 14 Pro Max and the iPhone 14 Pro.. The same sales pattern was repeated in terms of models and it is very likely that the trend may repeat itself in the next quarter but with the iPhone 16. Last year, the iPhone 13 was the fourth bestseller, a position that it was unable to contain with the iPhone 14 this year.
From fourth to seventh place, Samsung managed to conquer the mid-range device market this year with the A series. Counterpoint states that this is due to their greater presence around the world and the special attention given to customers looking for entry-level and mid-range mobile phones. Apart from the prices, the promise of updates over 7 years is the reason why users preferred Samsung, at least in the mid-range.
Xiaomi, for its part, managed to maintain its position for the second consecutive quarter with the Redmi 13C. Its affordable price and its presence in different emerging markets have consolidated it, in addition to having technical specifications considered competitive. We will see if next quarter, the iPhone 16 has more impact and manages to monopolize more places in the top 10 replacing Samsung as the manufacturer that sells the most models in the world. In Europe, market share is already skyrocketing for this reason.
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Brand Apple Release date 2023