A new study shows that in 2021, we are spending more than ever on apps and games.
The year 2021 broke all records in terms of app spend ing by iOS and Android users. With 20% growth compared to 2020 data, the users spent $ 133 billion on the App Store and Google Play in 2021
According to the study carried out by Sensor tower, the mobile application market continues to grow every year and has broken a new record in terms of user spending. The report includes data from the App Store and Google Play, and once again shows the leadership of the Apple Store in terms of turnover.
Despite the fact that Android dominates the market share, users spent less on the Google Play Store than iOS users on the App Store
“Globally, consumer spending on the App Store to reach $ 85.1 billion, up 17.7% year-over-year from $ 72.3 billion in 2020 Although users spent less on Google Play, this platform will see greater growth year over year. , up 23.5% to $ 47.9 billion against $ 38.8 billion in 2020. The expenses relating to the two platforms relative to each other remain the same as in 2020, the App Store showing around $ 38.8 billion, 1.8 times Google’s market revenue.
TikTok is the most downloaded app on the App Store during the year 2021. In google playHowever, the most downloaded app was Facebook. Additionally, games generated the most revenue of the total, accounting for 61.5% of iOS revenue and 78% of Google Play revenue, being PUBG Mobile the top-grossing game.
Related topics: Applications
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