Unless the 2020 MWC in Barcelona is canceled due to COVID-19, This did not prevent the Japanese company from introducing its new facilities.. These are the Sony Xperia 1 II and Sony Xperia 10 II, two new devices that have been announced by the brand and its fans want to get their hands on it soon.
Because of course Sony hasn't found them anything easy in recent years. Surprisingly, and despite the fact that Sony is a leader in many markets such as televisions, cameras and even desktop transfers, its mobile segment has been headless for years. The intense competition that exists today with certain decisions like keeping the screens with a 21: 9 resolution has made us even more so there was talk of closing the mobile division.
Now, the president of Sony Mobile gave an interview with AV Watch in which he spoke at length about Sony's new locations, the decision on those names and the general status of the Japanese company. An interesting conversation but left a few important details
The president of Sony Mobile speaks loudly and clearly about his cell phones
At the video conference, Mitsuya Kishida left some keywords for Sony and its mobile section. Unless sales prices aren't required, thinks Sony should stay true to its spiritSo, the suburbs are called Xperia 1 II and Xperia 10 II and have no other designation. “When we made the decision from I to II we did it in the sense that we would continue to upgrade our phones, so that in the future III and IV, we would stay true to our vision because we wanted to keep the ideas grounded in previous models” – says Kishida.
As for the company, Kishida agrees that 2018 and 2019 have been years of major changes. In addition to finding its place in the market, the purpose of the Japanese company was to improve product development, its composition, and the way of marketing. In addition, its production is today concentrated in Thailand. I mean What Sony Mobile has done throughout the years is to completely revolutionize the design of its mobile segment
The president also spoke about the cameras on the Sony channels. Think about that the photographic phase of its edges is one of the strengths of its machines. In addition, he claims that the images they use for mobile and promotional presentations are not "fake" – ear to Huawei? so they are very honest about selling their products to us.
So much so and even though they know that today a photo camera can't replace a DSLR, they want to surprise their users with the best photo effects that the mobile terminal can achieve.
Finally, he became vocal about COVID-19 or coronavirus. He acknowledges that the situation is complex and that it affects all companies in the world, especially as many do in China, the source of the virus. They, although they have moved their product to Thailand, are working to implement the plan and that their benefits are unchanged, so they hope to be able to bring in their new phones to market soon
In short, it seems Tony Mobile is clearly on the path to take now after the transition years. We just hope that because of its new phones the factory can be put where it should be, as well as the largest.
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