When ChatGPT took the internet by storm with its incredible text-generating potential, Google knew it wouldn’t take long to find an alternative. But the launch of Google Bard was not the revolution that its leaders expected, partly because of the obvious flaws it had, and partly because it was only available in the United States and the United Kingdom. United, unlike its rival.
Even if the current version of Bard has improved a lot As for the one who made a fool of herself in the hasty presentation, the same cannot be said for her availability. While ChatGPT is available worldwide and there are projects like Bing Chat that use the same technology, Google Bard has yet to launch in the European Union, despite the company’s promises to expand. service availability.
It’s more than a question of language. If it is true that initially this AI was only able to understand English, that’s not the real reason for which it is necessary to take a few steps to use Google Bard in Europe.
Bard was dating in Europe
As revealed Policyin fact Google had planned launching Google Bard in the European Union this week, after a Google I/O in which something went unnoticed compared to other AI projects; the only novelty introduced was support for Asian languages such as Japanese and Korean.
The statements come from EU Commissioner Graham Doyle, who confirmed that Google had contacted Ireland’s data protection agency with the aim of informing them of the launch. However, harsh criticism from the regulator caused the company to change its mind, choosing to delay the launch rather than get more trouble in the European Unionthe same week Brussels accused him of monopolistic abuse.
The big obstacle to the launch of Google Bard in the European Union is privacy; and regulators aren’t happy the company hasn’t told them about the impact it can have on the security of user data. According to Doyle, Google did not submit any report nor the documentation relating to the protection of user data; regulators therefore responded by requesting such a report and adding additional questions about how Bard complies with European data protection law (GDPR).
This is tricky because Bard, like other generative AIs, relies on the users themselves to improve your answers ; And that includes using the data they provide, either directly in the questions they ask the AI or indirectly (like with cookies). The data obtained can be reused in future answers, both for the same user and for other users. This is processing that may not be GDPR compliant, depending on how it is carried out; In countries with more lax regulations, such as the United States, this is not a problem, but in the European Union, it is one of the major obstacles facing this type of project.
And it’s not just Google. ChatGPT also suffered the consequences of European law, when last March it was blocked in Italy; an issue that has already been resolved after implementing changes such as the automatic deletion of data after 30 days. Therefore, it is very possible that the European data protection agencies, which have already been informed by the Irish, will require similar safeguards that Google may not be interested in providing. For its part, the company confirmed that it plans to expand Bard’s availability in the European Union “in a responsible manner”, and that it is in talks with regulators.
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