Apple invented the idea of a software store, right? Well, of course, even though it's not who's famous about the idea and made it a real business. Online software stores already exist before the iPhone and actually not even the name & # 39; App Store & # 39; it was Apple's idea.
Marc Benioff, Salesforce Manager had the idea of & # 39; App Store & # 39; in the year 2003, many years before the launch of the Apple App Store and even the naming of the iPhone. He was also registered with the AppStore.com domain and eventually gave it to Steve Jobs. But why?
Gift to counselor
As TechCrunch shares, it's all because of the close relationship that exists between Marc Benioff and Steve Jobs. In 2003, a Salesforce executive traveled to Campertino with two other executives at the company to meet with Steve Jobs. The reason? Share some ideas and get through get some advice from an Apple executive.
Salesforce wanted to improve the operating system and the software. One of the ideas Steve Jobs gave them make this application in the cloud (something that in 2003 was invented though now we see it makes sense). Through the incident, shortly afterwards Marc Benioff came up with the idea of an online store operating online. In addition to the App Store concept, he also thought it was a good idea to call it the App Store, so he signed up with the AppStore.com domain.
However, when this idea was introduced to all managers and customers, the idea was not entirely convinced by the name of the App Store, and so they decided to call it AppExchange. It was the name where Salesforce set up their app store for developers and trainers.
Many years later, in 2008, Marc Benioff was invited to the Apple keyword at Cupertino, which was the key to the App Store launch. Marc's surprise wouldn't be so great when he saw Steve Jobs present the idea and call it the App Store. The same day Marc Benioff gave Steve Jobs the domain AppStore.com and product rights, as a gift to your advisor.
Via | TechCrunch
